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HMV announces MTV partnership

Nov 02, 2017

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HMV has announced that it will be the official UK sponsor of the MTV EMAs for the fourth consecutive year. The continued partnership demonstrate's HMV's ongoing commitment to engaging with new generations of UK music fans and providing the best in audio and visual entertainment, in-store and online.

The MTV EMAs are one of the biggest music events worldwide and 2017 sees them return to London for the first time in 21 years.

The sponsorship will run across TV, online, digital out-of-home and on-the-ground internal and external venue branding.


About the 2017 MTV EMAS

The 2017 MTV EMAs, in partnership with hmv, will broadcast LIVE across the globe on Sunday, 12th November at 8:00PM GMT from The SSE Arena, Wembley in London, England in partnership with #LondonIsOpen. One of the biggest global music events of the year that celebrates the hottest artists from around the world, the MTV EMAs bring music fans a unique, multi-platform experience across MTV’s global network of more than 60 channels and over 300 digital media properties and platforms.


About #LondonIsOpen

#LondonIsOpen is a major campaign – launched by the Mayor, Sadiq Khan – to show that London is united and open for business, and to the world, following the EU referendum. It shows the world that London remains entrepreneurial, international and full of creativity and possibility. It reassures the more than one million foreign nationals who live in London that they will always be welcome, and that any form of discrimination will not be tolerated.